Tuesday, 27 July 2010

the biggest hindrance

Jeremy Leggett, chairman of Solarcentury, answers questions about moving towards a low-carbon economy.

Q: Most people in the UK have heard of climate change and the need to act, but are doing little. What do you think is the biggest thing hindering behaviour change?

A: The human brain. The older I get the more I lose my faith in the power of rational argument.

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