Saturday 1 March 2008

the sharing industry

Charles Leadbeater says the web is changing basic attitudes:

‘In the 20th century we were identified by what we owned. In the 21st century we will also be defined by how we share and what we give away.’

Chris Anderson agrees:

'Altruism has always existed, but the Web gives it a platform where the actions of individuals can have global impact. In a sense, zero-cost distribution has turned sharing into an industry.'

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